Forms
Build multi-step forms, publish them on a public URL, and every submission becomes a contact in your CRM.
Overview
Forms is the unified capture primitive. Webinar signup, pre-qualification, NPS survey, feedback, you compose the form in /forms and serve it on /f/[slug], a full-screen, keyboard-first experience.
Each field has a type (text, choice, email, phone, GDPR consent). When an email is captured, the submission is automatically linked to an existing contact or creates a new one. No double entry.
Start from a ready-made template (webinar, NPS, pre-qualification, feedback) or a blank page. Conditional logic and scoring qualify leads before the first call even happens.
What the module does
Multi-step builder
Drag your fields, order them, set the required ones. Eight field types cover most capture needs.
- Short text, long text, phone, email
- Single choice, multiple choice, dropdown
- GDPR consent with a custom label
- An "Other" free-text escape hatch
Public /f/[slug] render
The published form is served on a public URL, one step per screen, keyboard navigation. Preview token to test before publishing. Configurable success screen or redirect.
Automatic contact merge
The submission goes through a SECURITY DEFINER RPC that rate-limits, dedupes and links to a contact via email. The anti-bot honeypot and UTM/tracked-session attribution are handled server-side.
Funnel and stats
Views, submissions, completion rate per form. You see where people drop off. Submissions from the last 7 days surface first.
Templates and scoring
Four starter templates. Scoring assigns points per answer and qualifies the lead above a threshold, with a dedicated redirect for qualified leads.
How to use it
- 01
Pick a template
From /forms, start from a template (webinar, NPS, pre-qualif, feedback) or a blank page.
- 02
Compose the fields
Add your fields, set the required ones, consent, the success screen.
- 03
Publish
The form goes live on /f/[slug]. Test it first with a preview token.
- 04
Capture
Each submission creates or links a contact, with source attribution.
- 05
Measure
Track views, submissions and completion rate in the form funnel.