Funnel-aware generation
Every idea is tagged by funnel stage (TOF, MOF, BOF) and awareness (unaware, problem aware, solution aware, product aware). The engine picks the right angle and the right CTA.
- TOF: problem-agitate hook, soft CTA
- MOF: comparison, framework, lead magnet
- BOF: testimonial, case study, hard CTA
- Reusable beliefs library across pieces
Why my clients used to pay late
For two years I let clients pay me on 60-day terms. I changed one thing: 40% upfront, written into the quote. Not a single late payment since.